Not the cheerleading headline you were hoping for? Let me explain. Being an entrepreneur is hard, probably one of the hardest professional paths you can take. You can’t just want...
Question: What do you love about being an entrepreneur? Answer: I get to lie in every day…yeah right. I’ve been an entrepreneur so long I almost don’t remember jobs before that. I...
Question: How do you balance everything? Answer: I don’t think it’s like balancing everything, I treat it more like spinning plates. When I hear the word balance, it makes me think...
Question: How do you get over a creative slump? Or your remedy for a creative slump? Answer: Caffeine. Lots of caffeine. Just ask my sister and coworker, Blair to vouch. If...
Question: What’s the biggest challenge with starting a business, or a startup’s worst enemy? Answer: The biggest challenge is who you are working with. Are they encouraging you? Are they not...
Question: I think that my product could be used by everyone, but I have been told that it’s important to have a very focused target market. What can I do...
Question: How do I figure out whether my target market is the best one for the product I am trying to sell without losing all my money through trial and...
Question: If you could go back to when you started your first business, what would you have done differently? Answer: Nothing. Because it just didn’t work. It’s not about success. I...
Question: I hear that almost all new businesses fail, what are a few important things I need to do to avoid failure for my business idea? Answer: Here’s the fundamental answer....
Question: I am pretty low on funds, what do I need to do financially to prepare myself to launch a new business idea? Answer: So you’re a starving college student, low...
Question: When did you discover that you had a talent for marketing? Answer: I actually don’t think that I have a talent for marketing. I think I have a knack for...
I’ve been recommending these tips to clients for years. Social media is free. So why not utilize it? If you’re a plumber, electrician, hairstylist, baker, you should be taking advantage...
Question: So did you choose to start a marketing business because you’re a good problem solver? Answer: I’m really good at being a dick. I’m hypercritical. I’m Scottish. I just...
I always think of this Eddie Murphy stand-up where he talks about his wife and how their love is like that 1986 Janet Jackson song. The two have obviously loved...
Ask yourself: Who’s buying your stuff and why are they buying it? What is that driver behind their actions? And how can we (the agency) channel more value through (our...
Although my journey into entrepreneurship and marketing as a career was basically a happy accident, I had already entered that world as a kid and loved it. Let’s turn back the...
